Paul Thurrott is a very well known Windows blogger and writer. He has an iPad review (really more of a preview).

Some choice negative quotes:

  • …“very expensive for what you get.”
  • “Why isn’t this widescreen? It’s so obvious.”
  • “The iBooks application is laughably bad as I suspected.”
  • …“the screen is way too reflective.”
  • “This thing is crying out for dual cameras.”
  • “Contacts is ridiculous.”
  • “Anyone who believes this thing is a game changer is a tool.”
  • …“it’s bigger and much heavier than I’d like for a movie player or eBook/newspaper reader”
  • “It’s an Apple product through and through. You don’t need it.”

And his positive quotes:

  • “High quality, nice design”…
  • “The Picture Frame mode is nice, and will be especially nice with a dock”…
  • “Performance is great, as reported by others.”
  • “The screen responsiveness is superb. This is something Apple does better than anyone. This should be studied and copied. It’s just amazing.”

After reading this review, I realize that David Pogue really did get it right when he broke down the iPad reactions into a Technical and Non-technical group. The technical group - and by that I mean gear-heads - will tend to savage the iPad. They value feature lists over feature “quality”. And will argue vehemently about the reality of the supposed quality. The non-technical group will focus on this: “high quality, nice design, great performance, superb responsiveness”.

The vast bulk of people aren’t gear heads. And thus I believe the iPad will do extraordinarily well. I also believe Apple will completely own the tablet space, and I do mean completely own it, for several years. I don’t believe any tablet running Windows (7, 8, 9, … n) will make any in-roads on the tablet space. It will take a Google Chrome OS / Windows Phone 7 type competition to pose a threat.

So if the iPad does well in the consumer space, will it also show up in the Enterprise? Yes, but indirectly. Sales staff will get them.

This is a dream device for many, many, many mobile uses. Pharma reps are the obvious target. But it won’t be a common office device. It doesn’t run Microsoft Office and the iWorks apps won’t save documents in Office format. It’s good enough (thanks to the Exchange and VPN integration) to use for consumption and display of content, but not for Enterprise document creation.

And it’s LOCKED DOWN. The support required for these devices will be much, much lower then a typical laptop. Even better, the employees won’t complain about the locked down nature of the devices. Locking down Windows actually impacts the user experience. An iPad is designed to be used as a locked down device.

The result is a highly mobile communication device that consumes information very well, is idiot proof, simple to support and can be used for light creation tasks. That’s not the description of the information workers computer. So, at least to start, the iPad will be found at the periphery of the Enterprise.